CRM
Customer relationship management systems and their role in managing interactions and data
AI Strategy
+10
Jun 8, 2026
•
3 min read
Salesforce Showcases Agentforce Vision at the FIFA World Cup
The partnership puts agentic AI at the centre of one of the world's most complex customer experience environments
AI Strategy
+12
Jun 2, 2026
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2 min read
Salesforce's Contentful Acquisition Signals New CX AI Infrastructure Layer
The deal suggests that AI agents require structured content infrastructure capable of assembling personalised experiences in real time
AI Strategy
+12
May 25, 2026
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3 min read
"Agents Don't Need Dashboards": Inside Salesforce's Headless Enterprise Bet
Salesforce's Vala Afshar explains the thinking behind its "Headless 360" strategy, pointing to a future where AI agents operate enterprise software directly
AI Strategy
+16
May 13, 2026
•
2 min read
SAP Unveils the Autonomous Enterprise at Sapphire 2026
From a unified AI platform to voice-enabled agents and a €100 million adoption fund, SAP sets out its most ambitious vision yet for AI-run business operations
AI Strategy
+13
May 12, 2026
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4 min read
How to Prepare Customer Data for AI in Customer Experience
Customer data is the foundation of CX AI success. Learn how to clean, structure and unify customer data before deploying AI
AI Strategy
+14
May 12, 2026
•
2 min read
Salesforce Summer '26 Release: From Multi-Agent Orchestration to AI Collections
Available 15 June, the Summer '26 update charts Salesforce's path to the agentic enterprise
