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AI transformation in customer experience is changing how businesses deliver support, personalise interactions, and scale operations. From AI-powered automation in contact centres to data-driven decision-making, explore practical strategies, implementation guides, and real-world examples of AI in customer experience and service operations.
AI Strategy
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Jul 3, 2026
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2 min read
Gartner predicts that up to $234 billion of enterprise application software spending could be exposed to "agentic arbitrage" by 2030, as AI agents increasingly become the primary interface between users and enterprise applications

Explainer
+10

Jul 2, 2026
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6 min read
Why decades of investment still haven't delivered a complete customer picture, and how AI is redefining what "understanding the customer" actually means

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